Friday, June 19, 2015

What a Pain! How Do You Keep Your Leads Interested Through The Sales Cycle?

Let’s face it, whether you’re a homebuilder, car dealer, lumberjack, insurance provider, heck, regardless of the type of your business you’re in, we all experience some form of pain!  Deep down, you know what I’m talking about and if you follow the symptoms to get to the source it all leads back to one thing, and one thing only—sales.

Think about it for a minute; how great would it be if you could alleviate the pain associated with prospects, I mean really qualified leads, that simply fail to convert?  What would it mean for your company if you could keep your leads engaged throughout the entire sales cycle, converting them to satisfied customers? I’m here to tell you it’s possible, but, just like a physician, let’s first identify and address your specific pain.


What’s Your Specific Pain?

It took me quite some time, but I’ve performed some extensive research regarding the various types of pain regarding failure to convert leads to sales.  Do you see your business in any of the following questions?


If you can’t keep a potential customer interested in your product it’s not likely they will follow through with a purchase.  In this information-loaded world it’s imperative to keep your leads enthusiastic, intrigued and informed.  Does this sound like your current problem?


Promoting your business to customers is something you can’t afford to take lightly! You’ve moved mountains to create a marketing budget; and you deserve to see a return on that investment. So where is it? Can you relate to this common pain?


You’re positive your reaching the right demographic for your product or service, but they simply fail to convert into paying customers! There has to be a better way, right?


There is no doubt you’ve assembled an amazing sales team. You’re totally confident in their abilities, but there’s a nagging feeling deep down in your gut that they should producing more sales. Have you really provided these sales professionals with everything they need to succeed? Help them get to the next level!


Maybe you’re convinced you could increase sales if you only had the time to really keep your leads engaged throughout the sales process. Your time is limited as it is! You can now keep your prospects engaged automatically.


It’s OK to have doubts about your sales team; what’s not OK is to ignore your instincts! You have a lot invested in these professionals, but are you confident they are following up with your leads? Well, now you can feel totally secure!

Were you able to identify your specific pain in any of the examples above? Maybe you could relate to more than one, even all of the above! It’s ok; you’re not alone.

If you’re tired of wasting money on leads that don’t convert, there is an answer!  Have you heard about our new marketing automation service?

It’s called Easy LeadLocker and let me tell you, it works!  Ready to request a demo? Call me, Scott Stroud at 240.420.6343 today!




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