Friday, July 5, 2019

Modular Construction: Threat or Opportunity?

When Jan Mischke speaks to industry leaders about the benefits of modular construction they usually respond in one of two ways, he said. “They are either optimistic about the future of modular or they are really worried that modular companies are going to eat their cake."


Their fears are for good reason, Mischke, a partner a McKinsey Global Institute, told Construction Dive. Even though modular construction has penetrated only about 3% of the U.S. construction market, recent projects have drawn attention to the efficiencies that it can offer for commercial projects, he said. These include new hotels from Marriott and Hilton, Skender's multifamily projects and several McDonald’s restaurants in the United Kingdom.

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